Why convert DNG to JPG?
DNG (Digital Negative) is Adobe's open RAW format, published in 2004 as a standardized alternative to the zoo of proprietary camera formats. Some cameras write DNG natively — Leica, Pentax, Ricoh, DJI drones, most Blackmagic cinema cameras — and Lightroom can convert any proprietary RAW into DNG for archival.
Being open does not make DNG files any easier to share: they are still raw sensor data, still large, and still ignored by anything that isn't photo software. If you archived your library as DNG and now need web-ready images, a converter is the bridge.
ShiftRaw converts DNG to JPG in your browser with no upload. The LibRaw engine handles both linear and mosaic DNG variants, and your files never leave your device.
Best for: JPG is the universal choice: every device, browser, app and platform displays it, and at 90%+ quality the compression is invisible. A 45-megapixel RAW frame converts to a 5–10 MB JPG that uploads anywhere. For web and client delivery it remains the sensible default — start here unless you specifically need transparency (PNG) or the smallest possible files (WebP).