Virtue
Branding Identity
Project Description
VIRTUE - Branding Identity A branding project for VIRTUE, a commercial litigation law firm, designed to reflect values of justice, integrity, and strength. The identity captures VIRTUE'S commitment to excellence and fairness with a strong, professional presence.
Logo Concept
A blend of sword and scales with the letter "V," symbolizing fairness and credibility.
Color Palette
Gold for prestige, dark blue for authority, with gray and black for professionalism.
Typography
"Superclarendon" typeface for clarity and versatility.
Objective