ShiftRaw | Marketing Communications

ABC Bank

Project

Shape Project Description

This project is a creative exploration of how ABC Bank's personal loan can help people achieve their dreams. The designs use vibrant colors and imagery to evoke a sense of hope and possibility. The overall message is that ABC Bank is here to help people make their dreams a reality, no matter how big or small.

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Shape ABC Bank Project

1. Key Features Highlighted: A user-centric design approach that emphasizes seamless booking and travel planning. Creative integration of elements like airplane windows and boarding passes to align with the travel theme.

Shape ABC Bank Project

1. Key Features Highlighted: A user-centric design approach that emphasizes seamless booking and travel planning. Creative integration of elements like airplane windows and boarding passes to align with the travel theme.

Shape ABC Bank Project

2. Visual Approach: Dynamic color gradients and clean design elements to evoke a sense of adventure and exploration. Incorporation of iconic landmarks and idyllic vacation scenes to connect with a global audience.

Shape ABC Bank Project

3. Design Objectives: Drive user engagement through visually compelling layouts. Build strong brand recognition by utilizing modern and relatable travel motifs. Our designs for Boardinq effectively convey the app's mission to inspire and simplify travel experiences, encouraging users to explore, plan, and book with confidence.